In the context of crisis public relations, goodwill serves as a “reputational buffer.” It can serve as a sort of corporate savings account. Every time a company acts with transparency, Read More
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Clients seeking crisis communications advice often ask: Should we keep our head down, or get out in front of the crisis? This question applies to all types of clients: corporate, Read More
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BETTISON, a public relations firm based in Minneapolis, welcomes Evan Rice to its team of crisis communications and public relations professionals. Evan will partner and collaborate with BETTISON on high-stakes Read More
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The Minnesota dentist’s reputation is indelibly marred by this tragedy. Though he has taken initial steps to manage this personal crisis — including issuing a statement denying wrongdoing, cooperating with Read More
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Public relations is all about how the public perceives an organization — not about how that organization sees itself. My favorite PR lesson is a very simple one: It’s not Read More
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In Spring 2013 I presented two continuing legal education courses entitled “PR Disasters — Lessons for the Business Lawyer”. We covered case studies that analyzed the unfortunate mistakes and misguided Read More
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Reputation Rules. There are three (3) elements to reputation that are impacted in any business or organizational crisis (this applies equally so to personal and professional reputations of individuals as Read More
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As I prepare for a continuing legal education (CLE) seminar about workplace violence for the upcoming Upper Midwest Employment Law Institute (May 20-21, 2013), I’ve created a list of characteristics Read More
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