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BETTISON Marketing Communications Services Tailored to You

Val O'Reilly brings years of marketing communications experience in carefully developing and enhancing relationships with key stakeholders.

No matter where you are — we can meet you there with our marketing communications services.

  • Considering a new website launch?
  • Wondering how to attract more visitors to your site?
  • Launching a new product?
  • Thinking about attending an industry tradeshow or hosting an event?
  • Interested in getting your company and/or offerings in front of the media?
  • Ready to jump into social media for your company?

These are just a few of the marketing communication services we offer at BETTISON.

And if you aren’t sure exactly what your company needs, we can help with that too.

With more than 30 years combined experience helping companies build awareness for brands and products, we can help get your marketing communications off the ground by determining the right mix of offerings for your company.

Whether you want a marketing communications plan written for you, or you’d like us to both create a plan and execute, we are here for you.

We’d love to talk to you about your needs. Contact us today.

Bettison Marketing Communications Offerings

Strategic Marketing Planning

  • Work with you to define your business goals and marketing strategy
  • Create key metrics and tactical goals

Marketing Communications Planning

  • Develop Unique Selling Proposition
  • Develop Key Messages
  • Create Promotional Plan with Items in Marketing Mix (see below)

Company Branding / Re-branding

  • Develop Company logo and tagline
  • Promote to audience(s)

Website Design and Development

  • Consult on new website design to reach your unique customer base, including navigation, SEO, content
  • Provide design templates
  • Develop site
  • Create content

Social Media (LinkedIn, Facebook, Twitter, Google+)

  • Help you build your presence
  • Consult on how to use tool
  • Develop initial content, create editorial calendar
  • Turn over to you, or Bettison can manage

“Story” Writing to increase SEO and Deliver Message

  • Create Blog, Facebook Posts
  • Company overview video
  • Customer testimonials
  • Industry White Papers
  • Editorial / OpEd

Email Marketing 

  • Develop Custom email template
  • Set up email system
  • Create content
  • Analytics

Public & Media Relations 

  • Help you determine goals
  • Create strategy
  • Build content
  • Pitch and follow up with media

Event Planning and Execution

  • Tradeshows
  • Company events (customer, celebrations, etc.)

Contact Val O’Reilly today to learn more about how BETTISON can support you.