Clients seeking crisis communications advice often ask: Should we keep our head down, or get out in front of the crisis? This question applies to all types of clients: corporate, Read More

Crises are complicated. But crisis communications should be simple.
Life is complicated. Business is complicated. Crises are complicated. Crisis communications, however, should be simple. Why? Because they are most effective when simple and straightforward: this allows people to understand Read More
I took this picture of my daughter, Nina, yesterday. No filters, no editing. Certainly there are some photographic flaws. But viewed broadly, it’s a simple and beautiful photo: girl, paddleboard, Read More
A note of thanks from Stacy Bettison: I write this deeply grateful for getting to the ten-year mark at BETTISON PR. That gratitude rests in you: clients, colleagues, family and Read More
Stacy Bettison was among several women attorneys featured in Attorney at Law Magazine’s November issue, which focuses on women in law. The magazine interviewed Stacy about her years as a Read More

Stacy Bettison, attorney and PR expert, brings over 15 years experience in crisis communications and media relations.
Clients seeking crisis communications advice often ask: Should we keep our head down, or get out in front of the crisis? This question applies to all types of clients: corporate, Read More
This rule, or “agreement,” is set out in The Four Agreements by Don Miguel Ruiz, a small but mighty book. What does this mean? And what to do when others aren’t impeccable with their Read More
Idle words, idle silence — neither have any place in crisis communications and reputation management. Every word and every silence must serve a purpose. We are often asked by clients: Read More