
Peter Attia’s Statement: Power move or problem?
Peter Attia is in full, textbook public-relations-crisis mode. He issued a statement, and we analyze it here for public relations crisis principles, best practices and what is next for Attia. Read More

Peter Attia is in full, textbook public-relations-crisis mode. He issued a statement, and we analyze it here for public relations crisis principles, best practices and what is next for Attia. Read More
Clients seeking crisis communications advice often ask: Should we keep our head down, or get out in front of the crisis? This question applies to all types of clients: corporate, Read More
This little book by Miguel Ruiz is a must-read and re-read for anyone looking to improve how they feel about themselves and others, cope with difficult situations, and be happy Read More
Many of our clients call during very difficult moments, some of the hardest moments of their lives and careers. When they need help with crisis communications, it’s usually because a Read More
Idle words, idle silence — neither have any place in crisis communications and reputation management. Every word and every silence must serve a purpose. We are often asked by clients: Read More
FOR IMMEDIATE RELEASE MEDIA CONTACT: Stacy L. Bettison 612-807-6337 BETTISON Grows Team to Provide First-in-Class Service for Crisis Communications and Reputation Management: Business model provides high-quality services of large Read More
Life is complicated. Business is complicated. Crises are complicated. Communications are most effective when it is simple and straight forward: this allows people to REALLY FEEL the words. This requires Read More
There have been some pretty wild news stories from the Donald Trump White House. Recent reputation-harming statements from public relations representatives Sarah Huckabee Sanders and Raj Shah make one wonder: Read More