COVID-19 is the perfect case study of crisis planning and crisis communications: from seeing the storm brewing, to the United States’ initial response, to on-going management and damage control, most Read More
Life is complicated. Business is complicated. Crises are complicated. Communications are most effective when people REALLY FEEL the words. This requires simplicity for two reasons: People understand simple ideas. If Read More

Stacy Bettison, attorney and PR expert, writes about the top considerations in managing high profile issues.
By Stacy Lynn Bettison, Attorney and PR Expert High profile = high stakes = high risk Whether the matter is big or small, when it becomes to anything high profile, the Read More
No one likes to plan for them, but crises are a fact of life. Mistakes are made. Accidents happen. In almost industry, the worse case scenario crisis involves the loss Read More
Bettison will present a continuing legal education seminar focused on the hot topic of crisis communications and social media and how to effectively manage clients’ crises in the digital age. Read More
When to call, and the advantages of doing so. Has your organization been faced with a serious problem that threatens the organizational reputation and its many important relationships? Any number Read More
We love words. Searching for the right ones. Choosing the perfect ones. Weaving them together. Pulling them apart. Putting semicolons between them. And commas. And sometimes no periods We don’t normally Read More
Stacy Bettison will join other attorneys on Thursday, June 9, 2016 for a panel discussion at the MinnCLE 2016 Health Law Institute: Course Title: The Grand Collaboration: Cyber Security Preparedness and Read More