In today’s hyper-connected world, the need for crisis communications is no longer a matter of if, but when. Every organization is vulnerable to a crisis—a situation that threatens to interrupt Read More
Clients seeking crisis communications advice often ask: Should we keep our head down, or get out in front of the crisis? This question applies to all types of clients: corporate, Read More
On Friday, March 7, 2025, Stacy Bettison, founder of top Minneapolis public relations firm BETTISON PR, taught a continuing legal education course for corporate and in-house counsel at the Minnesota Read More
Life is complicated. Business is complicated. Crises are complicated. Crisis communications, however, should be simple. Why? Because they are most effective when simple and straightforward: this allows people to understand Read More
I took this picture of my daughter, Nina, yesterday. No filters, no editing. Certainly there are some photographic flaws. But viewed broadly, it’s a simple and beautiful photo: girl, paddleboard, Read More
A note of thanks from Stacy Bettison: I write this deeply grateful for getting to the ten-year mark at BETTISON PR. That gratitude rests in you: clients, colleagues, family and Read More
This rule, or “agreement,” is set out in The Four Agreements by Don Miguel Ruiz, a small but mighty book. What does this mean? And what to do when others aren’t impeccable with their Read More
This little book by Miguel Ruiz is a must-read and re-read for anyone looking to improve how they feel about themselves and others, cope with difficult situations, and be happy Read More