Simple is powerful
Life is complicated. Business is complicated. Crises are complicated. Communications are most effective when people REALLY FEEL the words. This requires simplicity for two reasons: People understand simple ideas. If Read More
Life is complicated. Business is complicated. Crises are complicated. Communications are most effective when people REALLY FEEL the words. This requires simplicity for two reasons: People understand simple ideas. If Read More
We’ve written extensively about apologies – that’s because a proper apology, while simple in its elements, is tricky in its execution. Legal and liability issues may give pause to companies Read More
There have been some pretty wild news stories from the Donald Trump White House. Recent reputation-harming statements from public relations representatives Sarah Huckabee Sanders and Raj Shah make one wonder: Read More
When my financial planner tells me to do something for my business, I do it. If Steve Lear can get me financially independent and traveling the world by age 58, I’ll do whatever Read More
Stacy Bettison was quoted by Bloomberg Law concerning the United Auto Worker’s move to elect a new president in the wake of a federal criminal investigation and recent high-profile failed campaigns. Read More
By Stacy Lynn Bettison, Attorney and PR Expert High profile = high stakes = high risk Whether the matter is big or small, when it becomes to anything high profile, the Read More
No one likes to plan for them, but crises are a fact of life. Mistakes are made. Accidents happen. In almost industry, the worse case scenario crisis involves the loss Read More
We work with so many great clients, and Sunrise Energy Ventures and CEO Dean Leischow are the perfect representation of great people doing great work. It’s our job, as public relations professionals, to support Read More