54 years ago today, Winston Churchill died. He is one of the most REVERED orators of the past 100 years, and as such, I consider it professional obligation to study how he used language. What’s most Read More
This rule, or “agreement,” is set out in The Four Agreements by Don Miguel Ruiz, a small but mighty book. What does this mean? And what to do when others aren’t impeccable with their Read More
This little book by Miguel Ruiz is a must-read and re-read for anyone looking to improve how they feel about themselves and others, cope with difficult situations, and be happy Read More
A mindset of gratitude has a powerful effect on shaping our business, our relationships and our success – AT ALL TIMES. Business or professional crises naturally capture our attention of what went wrong, what Read More
Many of our clients call during very difficult moments, some of the hardest moments of their lives and careers. When they need help with crisis communications, it’s usually because a Read More
Idle words, idle silence — neither have any place in crisis communications and reputation management. Every word and every silence must serve a purpose. We are often asked by clients: Read More
FOR IMMEDIATE RELEASE MEDIA CONTACT: Stacy L. Bettison 612-807-6337 BETTISON Grows Team to Provide First-in-Class Service for Crisis Communications and Reputation Management: Business model provides high-quality services of large Read More
Life is complicated. Business is complicated. Crises are complicated. Communications are most effective when people REALLY FEEL the words. This requires simplicity for two reasons: People understand simple ideas. If Read More