A trusted confidante, offering clients smart counsel on their most critical issues.
Based in the Twin Cities, the public relations firm of BETTISON works with regional, national and global businesses, organizations and individual clients, helping them overcome communications challenges and take advantage of media opportunities.
Founder and president of BETTISON, Stacy Bettison combines the perfect blend of legal experience, business acumen and strategic thinking. Credible, timely and adept at identifying tactics to mitigate risk, Stacy helps clients respond to crises situations and reach their organizational goals. When you need creative solutions to rehabilitate your reputation, or a trusted confidante to guide you through a crisis, contact BETTISON at (612) 807-6337.
A Legal Eye for Risk
Stacy is a summa cum laude graduate of Emerson College (Boston) in Communications, Political Science and Law, and a magna cum laude and Order of the Coif graduate from the University of Minnesota Law School. She practiced law at Jenner & Block (Chicago) and Greene Espel (Minneapolis), representing corporate and governmental clients. She handled cases in environmental law, intellectual property, employment discrimination, land use, products liability, toxic tort and construction law. She counseled clients on regulatory matters and occupational safety and health.
A Passion for Solving Problems
Her passion for communications and helping people led Stacy to a career in crisis communications, business and corporate communications, and, drawing on extensive legal experience, litigation communications. She is a quick study on even the most complex of issues, allowing her to work quickly and be effective from the get-go. Sharply analytical, Stacy asks the right questions to get to the heart of the matter quickly.
An Effective Media Liaison
Stacy knows what the media wants. She knows how to tease out the elements of a good story and get it in front of a journalist. Media relations is a skill that she has honed over many years of working with traditional and digital media, fielding media inquiries, conducting interviews, negotiating interview terms and earning favorable media coverage. She has served as a spokesperson for many clients as well as an expert resource for reporters. She has valuable connections with national, regional, and local news organizations and trade publications, and has developed and implemented local, national and global communications and public relations campaigns. An accomplished writer and editor, she produces content for legal, trade and special interest publications.